S.E.A.T. Self-Check: Is Your Restaurant Ready to Fill More Seats?

S · Signature

01Can you describe in one sentence why a guest should choose you over the venue next door, without using the words "fresh", "quality", "authentic" or "passion"? Yes No

02Do you know which dish or moment your regulars mention when they recommend you? Yes No

03Is it clear who your venue is for (families, date nights, the office lunch crowd...), and are you OK with not being for everyone? Yes No

E · Evidence

04Is the first photo on your Google listing one you'd be happy to put on a billboard? Yes No

05Do the menu and prices on your website and Google listing match what's on the table today? Yes No

06Have you replied to every Google review from the last 3 months, including the bad ones? Yes No

A · Assets

07Can guests book or order directly on your website, without going through a third-party app? Yes No

08Do you have a list of guest emails or phone numbers you're allowed to contact? Yes No

09Is your Google Business Profile owned by you (not a former agency, web designer or previous owner)? Yes No

T · Traffic

10Do you show up in the top 3 of Google Maps when someone nearby searches your cuisine plus "near me"? Yes No

11Do you know roughly where last month's bookings came from (Google, Instagram, walk-ins, apps)? Yes No

12Have you contacted past guests at least once in the last 60 days (email, SMS, offer)? Yes No

Free audit

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